Add metadata to objects that will show up in other programs

This is somewhat of a general question.

I’m looking to add metadata to objects in rhino which will carry to other programs (most of our staff use Autodesk so Navisworks / Civil3D would be ideal). Is this possible? I’ve just tried adding Attribute User Text to an object and it doesn’t show up in Navisworks or Civil3D.

Wondering what workflows exist to enhance models with attribution and if Rhino is the place for it.

Any pointers are appreciated!

Near the bottom of this discussion is a solution.