Rhino to sketchup export BUG

There is a strange thing with skp export from rhino. It do not export material unless u recreate it in rhino.
Pipe line obj-rhino-skp or fbx-rhino-skp require material recreation! Help!!I guess there is smthing with naming.
here is fbx
https://dropmefiles.com/nQK8Q

FACADE_|500x500

1.3dm (380.2 KB)
1.skp (338.7 KB)